Wal-Mart’s ad slogan changes after 19 years

Wal-Mart Stores Inc. said yesterday that it is rolling out a new advertising campaign with the slogan, “Save Money. Live Better,” replacing the motto “Always low prices” after 19 years.

The new slogan comes as Wal-Mart is incorporating more of an emotional tone into its advertising as it tries to boost sales at its U.S. stores.

Its back-to-school ads showed actors posing as customers, talking about how Wal-Mart helped them save money amid high gasoline prices, a contrast to its previous ads featuring a smiley face character zooming around stores, slashing prices.

Wal-Mart said it will begin running TV ads illustrating “how saving money on the little things adds up and helps families live better.”

Its back-to-school advertising campaign was accompanied by price cuts of as much as 50 per cent on 16,000 items like backpacks and school supplies.
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Share the Wealth: How to Donate Your Rebate to Charity (at TheStreet.com)

Wal-Mart Completes Goal to Sell Only Concentrated Liquid Laundry Detergent

As many as 250 new jobs could be coming to northern Bucks County when Wal-Mart completes a planned expansion of its Hilltown Township store, the store?s manager said.

The department store giant wants to convert its building at Hilltown Crossings Shopping Center on Route 309 into one of its Supercenters, complete with grocery aisles that would fill a void left when the Clemens supermarket at the property closed late last year.


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Wal-Mart stores across the nation have transitioned to concentrated liquid laundry detergent, saving significant amounts of natural resources BENTONVILLE, Ark., May 29 BENTONVILLE, Ark., May 29 /PRNewswire-FirstCall/ — Wal-Mart Stores, Inc. (NYSE: WMT) Continue …

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‘Soft’ economy widens Bon-Ton quarterly loss (at bizjournals.com)

‘Soft’ economy widens Bon-Ton quarterly loss (at bizjournals.com)

Gap 1st-quarter net profit up 40 pct; shares rise (Reuters)
Gap Inc said on Thursday that first-quarter net profit jumped 40 percent, as tighter inventories, fewer markdowns and cost cutting helped lessen the effect of lower sales, and shares rose 2 percent in extended trading.

The Bon-Ton Stores, Inc. Announces First Quarter Fiscal 2008 Results (Business Wire)
YORK, Pa.—-The Bon-Ton Stores, Inc. today reported results for the first quarter of fiscal 2008 ended May 3, 2008.

No Plus-Size Sales at Casual Male (at Motley Fool)

Walmart is the place to shop for the hottest toys, electronics, items for the home, and more! Plus, we’ve permanently marked down some of the most popular holiday items, while there’s still time to shop!


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Wal-Mart’s ad slogan changes after 19 years

Wal-Mart Stores Inc. said yesterday that it is rolling out a new advertising campaign with the slogan, “Save Money. Live Better,” replacing the motto “Always low prices” after 19 years.

The new slogan comes as Wal-Mart is incorporating more of an emotional tone into its advertising as it tries to boost sales at its U.S. stores.

Its back-to-school ads showed actors posing as customers, talking about how Wal-Mart helped them save money amid high gasoline prices, a contrast to its previous ads featuring a smiley face character zooming around stores, slashing prices.

Wal-Mart said it will begin running TV ads illustrating “how saving money on the little things adds up and helps families live better.”

Its back-to-school advertising campaign was accompanied by price cuts of as much as 50 per cent on 16,000 items like backpacks and school supplies.
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WAL-MART Asda revamps distribution network for George
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Wal-Mart’s Effect on Retailers Weaker in City

As many as 250 new jobs could be coming to northern Bucks County when Wal-Mart completes a planned expansion of its Hilltown Township store, the store?s manager said.

The department store giant wants to convert its building at Hilltown Crossings Shopping Center on Route 309 into one of its Supercenters, complete with grocery aisles that would fill a void left when the Clemens supermarket at the property closed late last year.


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Wal-Mart’s Effect on Retailers Weaker in City
Source: University of Illinois at Chicago Libraries Business News Keywords WAL-MART, URBAN ECONOMY, RETAIL, CHICAGO, JOBS Contact Information Available for logged-in reporters only Description An urban Wal-Mart store is less likely to drive nearby stores

Saks Inc posts higher quarterly profit (Reuters)

Wal-Mart borrows a page from Tims ad book
The ad agency that helped make Tim Hortons Industry insiders suggested that the discount retailer wants to wrap itself in the Canadian flag, much the way Tim Hortons has managed to do by becoming a coffee-and-doughnut destination in this country. “That

JCPenney Board of Directors Declares Quarterly Dividend (Business Wire)

JCPenney Board of Directors Declares Quarterly Dividend (Business Wire)
PLANO, Texas—-J. C. Penney Company, Inc. announced today that its Board of Directors declared a quarterly dividend of $0.20 per share on the Company’s common stock. The dividend is payable Aug. 1, 2008, to Company stockholders of record at the close of business on July 10, 2008.

Moody’s cuts Macy’s ratings on weak performance (AP)

As many as 250 new jobs could be coming to northern Bucks County when Wal-Mart completes a planned expansion of its Hilltown Township store, the store?s manager said.

The department store giant wants to convert its building at Hilltown Crossings Shopping Center on Route 309 into one of its Supercenters, complete with grocery aisles that would fill a void left when the Clemens supermarket at the property closed late last year.


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Moody’s cuts Macy’s ratings on weak performance (AP)
Credit-ratings agency Moody’s Investors Service on Thursday downgraded department-store operator Macy’s Inc.’s ratings due to weaker operating performance and share repurchases in fiscal 2007.

Kohls Corporation F1Q08 (Qtr End 05/03/08) Earnings Call Transcript (at Seeking Alpha)

Kohl’s Corporation Reports Earnings for First Quarter of Fiscal 2008 (Business Wire)
MENOMONEE FALLS, Wis.—-Kohl’s Corporation . Kohl’s Corporation today reported results for the quarter ended May 3, 2008.

Wal-Mart (WMT): No dangerous toys here

Wal-Mart (WMT): No dangerous toys here
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Wal-Mart Stores Q1FY09
7:30 am ET Executives Carol Schumacher - Vice President, Investor Relations Lee Scott - President and CEO Tom Schoewe - Executive Vice President and Chief Financial Officer Eduardo Castro-Wright - Wal-Mart Stores US President and CEO Mike Duke - Vice

Macy’s Announces Three New Stores in Metropolitan Phoenix (Business Wire)

Macy’s Announces Three New Stores in Metropolitan Phoenix (Business Wire)

TJX Q1 profit up, but stock falls 4 percent (Reuters)
TJX Cos Inc posted higher quarterly profit on Tuesday, but its stock, which had rallied a day earlier, fell more than 4 percent due to a second-quarter forecast range whose high end met, but did not exceed, Wall Street estimates.

[$$] Ross Thrives in Slowdown, But Some Doubts Remain (at The Wall Street Journal Online)

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